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Rule #1: Test, test and test. That's one thing I've learned from my experience with landing pages. You should assume little. Test a lot.
by zaidf 17y ago
Rule #1: Test, test and test.
That's one thing I've learned from my experience with landing pages. You should assume little. Test a lot.
- paraschopra 17y agoYep, testing is essential for landing pages. But successful tests require good amount of traffic which might not be possible for smaller campaigns. So, best approach would be to follow best practices in landing page design and then tweak one thing at a time to really optimize conversions.