"Branding" or "narrative" as a differentiating factor for altcoins. Reminds me of Marscoin (similar to Litecoin) which competes on the meme of implications for

"Branding" or "narrative" as a differentiating factor for altcoins. Reminds me of Marscoin (similar to Litecoin) which competes on the meme of implications for the future of cryptocurrencies on a planetary scale.