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I could see this working for a company if the passenger was offered a voucher to the value of the taxi ride off goods/services that the company sells. I'm not
by awjr 13y ago
I could see this working for a company if the passenger was offered a voucher to the value of the taxi ride off goods/services that the company sells.
I'm not sure offering a free ride to a centrally located business would make financial sense.
Is it important to offer a free return journey?
Of note, in the UK, some out of town supermarkets offer a free bus service to them. However the key bit is that there is usually nothing else near them to make it worth taking the bus unless you actually want to go to that supermarket.
- deleted 13y ago[deleted]
- Atroxide 13y agoI am assuming the ad offer would take many things into consideration. the main one being distance, I doubt you could really use such a feature to actually get to somewhere you need to go. I would also like to point out that every ride they give, and every offer a customer uses, they are getting that much more data to create better behavior guesses which will help show the ads that would be used instead of abused. I also could see this being offered only after you have put in a destination (and thus also your credit card which means you actually need transportation) and if you are going to an area with a ton of restaurants at 5pm, it might instead suggest a restaurant (not near the destination). this couldn't be abused as easy. I honestly don't see a way this couldn't be profitable in the long run knowing how Google uses all of their behavior data. (this all really depends on the car being self-driven)