Some more points: - You should be dressing like the people who are buying your software. Ditch the collared shirts. - Tomasz: "We're hear to talk about the ..

Some more points: - You should be dressing like the people who are buying your software. Ditch the collared shirts. - Tomasz: "We're hear to talk about the ... project" should be "let me share with you some magical computer vision software we've been building". Then product, product, product... Whilst telling me what the product is doing. - Answer the question "why should I buy this". I.e. Geoff: "Any Maker can add a video camera to a project, but getting your project to understand a video feed is much harder. VMX makes it trivially easy to add xyz to your next project." - More hyperbole (it works for Apple). Eg. VMX is Amazing/Magical/the Smartest/easiest etc etc...