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You're thinking like an engineer. Good on you. But most people aren't engineers. iPad [1-5] parses well but is meaningless to customers who don't ogle tech new
by aegiso 13y ago
You're thinking like an engineer. Good on you. But most people aren't engineers.
iPad [1-5] parses well but is meaningless to customers who don't ogle tech news and spec sheets. iPad Air conveys what Apple wants to convey and goes down easy for non-engies.
> Try explaining that to a non-Apple following family member and watch their face contort.
This is part of the brilliance. They don't want you to be comparing products to the old models they don't sell anymore. Partly because it gets confusing fast, and partly because they don't want you to think about anything besides the gorgeous product you have in your hands at the Apple store. Everything else is a distraction and it loses them money, for better or for worse.
I appreciate structure and monotonic sequences as much as the next hacker. But I think the "non-crazy" naming you seem to be suggesting is precisely how the insane naming in the rest of the industry is birthed, and Apple's done a great job steering away from it.
- josefresco 13y agoiPad 1-5 isn't meaningless. For the "average" person 5 is supposed to be "better than" 4, 3 better than 2 etc. If Apple's goal is to only sell the newest, than iPad Air or iPad GodModel is fitting however it isn't (to capture a bigger part of the market a big part of their business is now selling older models in specific markets). My argument was that Apple is no better or worse than any other tech hardware maker in this regard. What's crazy is not Apple's naming scheme, or the industry standard naming schemes but rather the because Apple did it, it must be genius opinion many of these blog posts take. In this blind Apple-adulation world we live in, authors will twist facts to prove their point that Apple is genius, despite overwhelming contrary evidence. It's crazy. Now, I appreciate evil-genius in their naming schemes because it confuses customers. Let's not all write articles however claiming that the inverse is true. Name each generation the same thing and people will have hard time comparing and buying older models is business...genius. However it's not simple or empowering to consumers in any way.