It's not just about product names, but overall Apple's product line is much more narrowly focused. Apple chooses to focus on a few well made product lines rathe

It's not just about product names, but overall Apple's product line is much more narrowly focused. Apple chooses to focus on a few well made product lines rather than a shotgun blast of different variants for every budget and market segment. The shotgun blast approach is quite intentional because consumer electronics makers sell more product when they crowd the retail shelves with too many choices, the consumer sees a plethora of choices and feels and obligation to try a few, at which time has been invested, so now you have to make that time investment worthwhile by making a purchase. Instead of playing the shelf space crowding game out in bazaars, instaed Apple built its own quiet Zen retail space which is decidedly focused on only a few types of products and each has many upgrade options. Apple realized that they needed the undivided attention of retail consumers, pull them away from the noisy bazaar of the big box stores, pull the shoppers into their private Zen garden to contemplate only on how the latest iPad while fullfill their journey in life.