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Imagine if every time someone went to buy a newspaper or magazine they had to sign a contract confirming that they will read every advert and not flip over page
by linker3000 13y ago
Imagine if every time someone went to buy a newspaper or magazine they had to sign a contract confirming that they will read every advert and not flip over pages containing adverts, and if they refused to sign they would not be allowed to buy the publication. Likewise with televisions - a contract confirming no channel hopping during ads or the most favourite channels will be disabled remotely.
Publishers should engage with their audience to find out what advertising would work and engage with the advertisers to make them comply.
- radmuzom 13y agoGiven that you have used the newspaper analogy, flipping over is not same as blocking ads - most of the time I do not even care to look at what Google shows me as ads as part of search results - that is the equivalent of flipping over. Blocking ads is akin to asking a guy to cut out the ads before the newspaper is delivered to you.