3 ms·

Well, the article does not talk about publishers, does it? As my comment, it speaks about ad business. I would not have any problem with a nice banner, clickab

Well, the article does not talk about publishers, does it? As my comment, it speaks about ad business. I would not have any problem with a nice banner, clickable, possibly surrounded by a color that does not make me want to pull out my eyes with a fork after having 4 seisures and 2 strokes. I do though have a problem, when a 3rd party tries to track everyone, and possibly without the publishers you're speaking of know anything about what's running on his site (they do not care, why should I?). What I would prefer publishers to do: write something useful and meaningful, and make users come back because of your content. Be it a book, a fanfic, a blog with random thoughts, poetry, etc. People seem to forget that web is about meaningful content. This is how you attract users. And some last lines while we're at it. Why is it always the question "if we [publishers] stop using ads, what'll we do"? I seriously do not care. I do not HAVE to care. Same goes for any user. It's his job to find a way (hint: meaningful content) to get revenue. He's the boss after all, right? ;)

eli 13y ago
True enough, but the online ad business is inextricably tied to the online publishing business. AdBlock is a problem [1] because if you're using it then how would you even know that my banner ads are all respectful and relevant? Like I said: I understand it isn't your problem to figure out how the sites you enjoy will stay in business. But I think it's worth thinking about. > It's his job to find a way (hint: meaningful content) to get revenue You mean sites should charge to read their content? How else does one turn meaningful content into revenue without ads? ([1] I actually don't think it's much of a problem at all... yet)
- betterunix 13y ago
  "AdBlock is a problem [1] because if you're using it then how would you even know that my banner ads are all respectful and relevant?" That is the nice part about ABP's whitelist -- respectful ads are shown, and bad actors are punished. Better still, if you disagree with ABP's judgements, you can (a) disable the whitelist or (b) use a different ad blocker. It is a great idea for what amounts to an industry-wide problem.
  - eli 13y ago
    That's definitely an interesting solution: an independent authority who judges ads worthy. I question how independent ABP is, though, when their (only?) revenue comes from the fees sites pay to get on their whitelist. It gives the appearance of a shakedown. With the default set to block, it's kinda rough on the little guy, too.

eli 13y ago

True enough, but the online ad business is inextricably tied to the online publishing business. AdBlock is a problem [1] because if you're using it then how would you even know that my banner ads are all respectful and relevant? Like I said: I understand it isn't your problem to figure out how the sites you enjoy will stay in business. But I think it's worth thinking about. > It's his job to find a way (hint: meaningful content) to get revenue You mean sites should charge to read their content? How else does one turn meaningful content into revenue without ads? ([1] I actually don't think it's much of a problem at all... yet)

betterunix 13y ago
"AdBlock is a problem [1] because if you're using it then how would you even know that my banner ads are all respectful and relevant?" That is the nice part about ABP's whitelist -- respectful ads are shown, and bad actors are punished. Better still, if you disagree with ABP's judgements, you can (a) disable the whitelist or (b) use a different ad blocker. It is a great idea for what amounts to an industry-wide problem.
- eli 13y ago
  That's definitely an interesting solution: an independent authority who judges ads worthy. I question how independent ABP is, though, when their (only?) revenue comes from the fees sites pay to get on their whitelist. It gives the appearance of a shakedown. With the default set to block, it's kinda rough on the little guy, too.