The best way to pitch is with a compelling angle, a story. Something that makes it interesting. Data is good but they want something more compelling. Asking the

The best way to pitch is with a compelling angle, a story. Something that makes it interesting. Data is good but they want something more compelling. Asking them if they want a guest post from another point of view w/ proven data probably wouldn't make their original story look too good. Plus, by the time they publish their original article, they are onto a new their next story that touches on something different.