Felt to me like they didn't understand how to sell people who aren't "X experts" - I'm not a digital media expert, I'm not a wordpress expert, I'm not an iOS fr

Felt to me like they didn't understand how to sell people who aren't "X experts" - I'm not a digital media expert, I'm not a wordpress expert, I'm not an iOS frontend expert, I'm a generalist. I do software development, which apparently isn't that salable these days ;)