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They don't convert - but they do make the conference and the conversions possible. Am I the only one who enjoys being in the company of attractive people? I dou
by tanon500 13y ago
They don't convert - but they do make the conference and the conversions possible. Am I the only one who enjoys being in the company of attractive people? I doubt a convention like CES (which I attended, and performed real business at) would be nearly as popular if it weren't so damned entertaining; it's popularity that ensures the audience you actually need to meet is there.
And though I thoroughly separate ambitions/intelligence/drive from appearance when I'm hiring (if you can help me make money you're in), I'm inclined to use a throwaway account so I don't get publicly chastised for PCness.
- na85 13y ago>They don't convert - but they do make the conference and the conversions possible. This sentence is an oxymoron. They have a negative effect on conversions, but they have a positive effect on conversions. Tell us more, Slick. The article demonstrates quite conclusively that they have a negative impact on his business' lead generation, period.
- tanon500 13y agoThe experiment simply lacks controls - remove the booth babes from the conference all together (from all your competitors booths), and show me increased conversions relative to a typical booth babe presence. Why do you consider this a conclusive demonstration? Also, since I'd like to respond to it appropriately, can you expand on what you're trying to make me think about myself by calling me "Slick" - is that an insult?
- mcherm 13y agoIf the hypothesis is "there will be more conversions if no one at the conference uses booth babes" then this was not a sufficient experiment. But if the hypothesis was "there will be more conversions if MY company refrains from using booth babes" then this was a useful ("conclusive" is probably too strong for a single data point) experiment.
- ScottWhigham 13y agoNo need to be snarky. OP stated their opinion in a well thought out, polite way. If you disagree or think OP is an idiot, maybe it's best if you just keep that to yourself.