I found that using FB advertising to promote your website or product works: http://bigosaur.com/blog/28-facebook-ads-android-players http://bigosaur.com/blog/2

I found that using FB advertising to promote your website or product works: http://bigosaur.com/blog/28-facebook-ads-android-players http://bigosaur.com/blog/28-facebook-ads-android-players I would use it as a sales funnel, but anything beyond that would belong into "Brand Recognition" which is really impossible to measure anyway and only the biggest brands who target general population should do it.