Companies don't have this, because it's very rare for a company to define their core purpose, to understand how it relates to employee motivation, and to commun

Companies don't have this, because it's very rare for a company to define their core purpose, to understand how it relates to employee motivation, and to communicate it clearly both ways. They generally don't understand that what people want in "culture" is not foosball tables and free snacks, but the opportunity to do work that matters and be truly valued for it. It would be a huge cultural shift for most companies to align their values in this way, but it would be immeasurably beneficial. Companies: get on that.