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Because they want to drive traffic to their other sites while satisfying the segment of their users that want seamless identity integration. The segment of use
by dreamdu5t 13y ago
Because they want to drive traffic to their other sites while satisfying the segment of their users that want seamless identity integration.
The segment of users that don't like this (me and you) they do not care for. They made this painfully obvious with Google+ and YouTube.