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That being said, frappuccino is hoveringly close to being generic and therefor not a trademark anymore. I've certainly seen other stores offering a product of t
by nwh 13y ago
That being said, frappuccino is hoveringly close to being generic and therefor not a trademark anymore. I've certainly seen other stores offering a product of the same name, or at last customers asking for a drink of the same. They do certainly need to be seen to be actively defending if they don't want to lose it.
- goodcanadian 13y agoWell' sure. It has become somewhat generic, but as long as they protect it, it remains their mark. That said, Starbucks doesn't brew beer, so the likelihood of confusion is low. I doubt they would prevail in court.
- danellis 13y agoStarbucks might not brew beer, but there are plenty of brewers who use coffee in their beers, so the likelihood of confusion isn't that small.
- raverbashing 13y agoNow that I noticed, Frapuccino is the only menu entry with a (R) mark beside it http://www.starbucks.com/menu/drinks http://www.starbucks.com/menu/drinks I have to check next time I'm in a store