Not to discount your point about retail availability, but this appears to use the M.2 (NGFF) format, which has been widely praised (outside of any Apple context

Not to discount your point about retail availability, but this appears to use the M.2 (NGFF) format, which has been widely praised (outside of any Apple context) as an industry-standard approach to flash memory. http://www.anandtech.com/show/6293/ngff-ssds-putting-an-end-to-proprietary-ultrabook-ssd-form-factors http://www.anandtech.com/show/6293/ngff-ssds-putting-an-end-... The M.2 form-factor is available for both SATA and PCIe cards. PCIe versions are becoming the new normal, due to the speed increases - http://www.tested.com/tech/pcs/456464-why-ssds-are-transitioning-sata-pcie-next-gen-form-factor/ http://www.tested.com/tech/pcs/456464-why-ssds-are-transitio...