3 ms·
It's also somewhat insidious. I was watching my local morning news show when the anchors cut to a segment featuring a "tech reporter in Washington D.C." who was
by marknutter 13y ago
It's also somewhat insidious. I was watching my local morning news show when the anchors cut to a segment featuring a "tech reporter in Washington D.C." who was going to give advice about buying tech gifts for the holiday season. Laid out on the table were a bunch of Microsoft products and the reporter proceeded to spew a hit piece aimed squarely at Chromebooks. Never was there any indication that it was a sponsored story but it was clearly a Microsoft backed segment. It was truly bizarre. I don't know how often companies pay news shows to pimp their stuff but I've never seen anything that blatant before.
- VLM 13y agoThe phrase you need to google for, err, I mean bing (LOL just kidding) is "Video News Release" http://en.wikipedia.org/wiki/Video_news_release http://en.wikipedia.org/wiki/Video_news_release Its not new, although they've been growing in popularity for decades. I could see a stream of nothing but VNRs eventually replacing TV infotainment as we know it today.