We do a few things differently than everyone else: 1. Event based tracking: the steps of your funnel don't have to be page views; you can easily track user int

We do a few things differently than everyone else: 1. Event based tracking: the steps of your funnel don't have to be page views; you can easily track user interactions (songs played, links upvoted, etc) as funnel steps. 2. Dead simple segmentation: any additional data you send us about the funnel step can be used to segment. If you know the user's gender, the ad campaign they came from, or anything else we can give specific conversion rates based on that segmentation. 3. Easily create funnels on the fly: Each step of the funnel is tracked with one line of code. When you want to make a new funnel, you just start sending us data with a new funnel name. We didn't mean to come across as having an attitude - sorry if it felt that way.