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Depending on the market, 20-30 hours seems really low for thorough market research. Often times, when a market is super crowded, that means that there is a gre
by dsugarman 13y ago
Depending on the market, 20-30 hours seems really low for thorough market research. Often times, when a market is super crowded, that means that there is a great opportunity because there really isn't a winner. Doing thorough research on tens or hundreds of companies, especially in opaque markets can be a big waste of time compared to focusing on what you are doing that is working.
Referencing AngelList and CrunchBase leads me to believe that this article is applying only to startups that compete with other startups but it is ignoring the bigger opportunity of changing existing markets.
- bsirkia 13y agoI agree, the amount of time you spend can really vary. If you're going after a space with major incumbents, it should be much longer, because you really need to drill into the strengths, weaknesses, and opportunities of your competitors. I reference CrunchBase and AngelList not because it's only startup-startup competition, but it's a great place to look for new entrants that you often won't find through Google alone. If there are major incumbents in your space, you should find them with that initial google search.