The original article is two links from the OP link. Original Link - http://theconversation.com/facebooks-so-uncool-but-its-morphing-into-a-different-beast-2154

The original article is two links from the OP link. Original Link - http://theconversation.com/facebooks-so-uncool-but-its-morphing-into-a-different-beast-21548 http://theconversation.com/facebooks-so-uncool-but-its-morph... There are more details their blog though - http://blogs.ucl.ac.uk/social-networking/ http://blogs.ucl.ac.uk/social-networking/