Nutshell: Some clients expect a product with service and support behind it, and they expect to pay for it. In fact, if your price doesn't obviously include supp

Nutshell: Some clients expect a product with service and support behind it, and they expect to pay for it. In fact, if your price doesn't obviously include support you will be overlooked for not charging enough. Too low is not a plausible price. They will have to be charged more than a startup that wants to apply the tool using their own manpower and but for serious bugs, will provide most of their own tech support.