This seems more like playing with the definition of words more than anything else. I never understood goal to mean "work tirelessly on one approach to reaching

This seems more like playing with the definition of words more than anything else. I never understood goal to mean "work tirelessly on one approach to reaching your goal until you achieve it or die trying". Part of the reason to set a goal is to see if your path is working. Want to get 1000 sign ups by the end of the month? If it's the 15th and you have 50 sign ups, you can see that the campaign might need reworking.