This page explains what the money is going towards: http://goteo.org/project/gnupg-new-website-and-infrastructure/needs They are looking for funding to: -

This page explains what the money is going towards: http://goteo.org/project/gnupg-new-website-and-infrastructure/needs They are looking for funding to: - Release GnuPG 2.1 - Create a new web site According to the descriptions, the new web site is not only about a new theme, but also about creating and collecting content that explains how to use GnuPG and encryption, in general.