This pitch struggles more than usual communicating "why" I need this product. Apple's genius in their early iphone commercials was showing the product as it wa

This pitch struggles more than usual communicating "why" I need this product. Apple's genius in their early iphone commercials was showing the product as it was seamlessly integrated into our daily lives.(1) Email, video, maps, real internet on the go. As soon as you saw the commercial you knew you were going to buy one because you knew how it would benefit you. I have yet to have that sort of connection with any sort of wearable AR device. (1) http://m.youtube.com/watch?v=4acWkNihaxc http://m.youtube.com/watch?v=4acWkNihaxc