If the model E is $35,000 like this article mentioned, it would be more than competitive to something like a Civic or a Camary. http://www.wolframalpha.com/inp

If the model E is $35,000 like this article mentioned, it would be more than competitive to something like a Civic or a Camary. http://www.wolframalpha.com/input/?i=%28%243.50%2Fgal%29%2F%2825mpg%29*100%2C000+miles+-+%28%24.0382%2Fmile%29*100%2C000+miles+ http://www.wolframalpha.com/input/?i=%28%243.50%2Fgal%29%2F%... http://teslarumors.com/USA-Residental-Energy-Cost-2011-by-State.html http://teslarumors.com/USA-Residental-Energy-Cost-2011-by-St... https://www.google.com/search?q=toyota+camry+cost https://www.google.com/search?q=toyota+camry+cost Someone should save $10k over 100k miles of driving with an electric car vs using gas. Adding in the $7500 US government tax credit, if Tesla priced the model E at $35,000, it would be very comparable to something like a Camry.