It is terrifying, but it is the nature of Google. If your customers found you through Google it's important to keep them through other means. Furthermore, as m

It is terrifying, but it is the nature of Google. If your customers found you through Google it's important to keep them through other means. Furthermore, as more people are involved with online businesses they need to understand the ebb and flow of Google traffic. It can be turned off overnight. I don't think people realize that until it's too late.