I've had this sort of thing happen myself, client's who's websites lose out on <company name> to some spammy site for no obvious reason. People seem to assume t

I've had this sort of thing happen myself, client's who's websites lose out on <company name> to some spammy site for no obvious reason. People seem to assume that google operates as some sort of public service which provides free services to website owners. Now I just tell people to factor adwords spend into the development costs for a site.