8 ms·
It would be interesting to find out how they plan to implement the adds. If the adds are inserted into the web pages, I would think that content providers would
by x0054 13y ago
It would be interesting to find out how they plan to implement the adds. If the adds are inserted into the web pages, I would think that content providers would have a good legal claim against AT&T for copyright infringement, if the adds replace the already existing adds, then copyright infringement and loss of profits.
- nandhp 13y ago"You might receive these offers or ads online, via email or through direct mail." http://att.com/InternetPreferences http://att.com/InternetPreferences
- cmelbye 13y agoI don't think it's very realistic to consider them doing that. The backlash would be immense, and there's no reason to do it in the first place. All they have to do is work with existing ad networks. Then, when the user hits a page (the page already has an ad on it) and the ad network determines that the user is an AT&T subscriber, the ad is targeted using that data, and AT&T gets a cut.