4 ms·

More like "Apple markets on website by appealing to public figure". I don't see how this is relevant? Can we link to the public figure rather than apple? :/

• xarball 13y ago
  Keep in mind that we saw similar advertising from 1997 - 2002. It's designed to create controversy, by filling the minds of potential customers with thoughts of becoming something greater than they are, and leaves the question open-ended. Yet, they never answer the question of how the product or brand will do that. Hmmmm....
• enraged_camel 13y ago
  >>More like "Apple markets on website by appealing to public figure". Apple doesn't need to appeal to any public figures to do their marketing.
  • adamnemecek 13y ago
    Cough, cough http://www.youtube.com/watch?v=nmwXdGm89Tk http://www.youtube.com/watch?v=nmwXdGm89Tk
• derefr 13y ago
  Corporations are sociopathic entities; it's a given that everything they do serves their self-interest in some way or another. Knowing this, all that's worth remarking on is what they do (and whether that action is, in all consequence, a good thing for the world), not the motivations behind it. I think splashing Mandella's face on one more screen is probably (some puny amount of) net positive, if it by chance gets a few more people to read up on what he was about. Of course there's something in it for Apple; otherwise they wouldn't be doing it. Otherwise no corporation would do it. The point is what's in it for everyone else.