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Developers, Why Don't You Work For B2B Startups?
- PaulHoule 13y agoA lot of the trouble is the way B2B products are sold. Consumer products are bought by the people who use them, so the quality of the product, as experienced by the end user, sells the product. B2B products are usually bought by somebody other than the user and making the sale is a matter of meeting a checklist of imagined requirements, endurance of an interminable sales process, politics, etc. In B2C there is some possibility you can do a job you're proud of, but in B2B the nature of the sales process precludes that.
- gmontard 13y agoYou're not wrong, but this is changing fast! If you meet the checklist (yes you have to!) and have a great product then you can be very successful. Also with SaaS adoption it's easier for enterprise to change and for you to sale... So you'd better have a good solution than an average/bad one and frankly it's not that hard when you see the current software used!