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No, they built a shiny video and got it aired on a news program so they could get free media in December when people are buying Christmas presents. They also p
by ZachPruckowski 13y ago
No, they built a shiny video and got it aired on a news program so they could get free media in December when people are buying Christmas presents. They also put the idea out there early so that (a) competitors will be seen as imitators and (b) it's easier to pressure the FAA if the regulations aren't what they want.
Given the target audience I wouldn't expect an in-depth coverage of how they're solving specific implementation problems. If you even get that info in the pre-launch coverage, it'll be in a totally different venue and much closer to release. Even if they've solved all the issues, they don't want to give out potentially trade secret info to competitors 18 months before launch and it'd go over the 60 Minutes' audiences' heads - while they're a smart crowd, they're not necessarily up on AI programming or robotics or whatever.