9am PST is possibly a poor choice, given that PST is so late in the world's timezones. 9am San Francisco time on December 1st is already 4am the next day in Sy

9am PST is possibly a poor choice, given that PST is so late in the world's timezones. 9am San Francisco time on December 1st is already 4am the next day in Sydney. I suppose it's a juggling act based on how long it will stay on the front page, etc., but that too is something that can be tweaked.