I'm just not seeing this taking off outside of a select few who have privacy concerns but don't posses enough understanding to use something like Tor. Maybe th

I'm just not seeing this taking off outside of a select few who have privacy concerns but don't posses enough understanding to use something like Tor. Maybe the problem is more nuanced than I think it is, but I just don't see what problem this is solving. If you are worried about your data being online, either don't post it, or post it behind a secure login. If you are worried about privacy in terms of search histories and the like, use Tor.