Indeed. You can't send a message to noname brands in the same way. I think companies like Abercrombie & Fitch are feeling the hurt as a result of this. I'm su

Indeed. You can't send a message to noname brands in the same way. I think companies like Abercrombie & Fitch are feeling the hurt as a result of this. I'm sure there are ways of making a point to companies on both the long and short tail of fashion/clothing, though.