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The problem I have is the really shitty targeting. I strongly believe, to the point of it being an article of faith, that effective relevant ad targeting will
by Amadou 13y ago
The problem I have is the really shitty targeting.
I strongly believe, to the point of it being an article of faith, that effective relevant ad targeting will never happen, that it is an AI problem that can't be solved without enormous improvements in AI technology.
I suspect that what will happen is that industry will give up on trying to do relevance and focus on manipulation -- the big brother version of nubile women in commercials for beer. They'll stop trying to show you stuff that you want to buy, but they will have ~10 different ads for some product X and they will pick the specific ad most likely to convince you to buy product X based on the profile they have of you.