Interestingly, I find that online shopping permits me to diversify my impulse buys to products I normally wouldn't ever have the option of buying. The chocolat

Interestingly, I find that online shopping permits me to diversify my impulse buys to products I normally wouldn't ever have the option of buying. The chocolates and gum in supermarkets, convenience stores, and pharmacies are all the same 50 or so products everywhere you go, sold by the same half-dozen candy companies. Instead of getting these candies, I can instead buy more interesting candies and other foodstuffs that I've not yet tried or find hard to get. Online shopping is going to hurt the fat tip of the power-law distribution and move things out towards the tail. Furthermore, I wouldn't be surprised if there was an otaku of impulse candy buyers already out there or forming now, who focus on blogging and tweeting about more interesting candy than those at the fat tip of the curve.