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Man Uses Kickstarter To Piss Off Corporations
- jwblackwell 13y agoTitle is kind of misleading - should probably say "record labels" not "corporations" at least
- apompliano 13y agoWhile he is definitely attacking record labels, there have been a number of corporations that he dismissed when approached about sponsorships, etc
- piqufoh 13y agoAnd I'd be surprised if the record labels really were pissed off, I can't see any reason why they would be.
- apompliano 13y agoHe has captured a demographic that is nearly impossible to grab the attention of. That is worth big time money to record labels.
- joelrunyon 13y agoHe's not really trying to piss off corporations - sounds like he's just trying to hustle.
- apompliano 13y agoDefinitely hustling. I don't think he set out to piss off record labels, instead he avoided them, which pisses them off. Kickstarter is making this more and more common by empowering individuals
- michaelgrafl 13y agoI don't understand what makes this story markedly different than the story of any other self published act in music/art/entertainment. Also, this tends to work a lot better for artists with mass appeal than for those whose work is a bit less approachable and thus profits from proper curation by well respected people/companies.
- apompliano 13y agoThe piece that caught my eye is the Kickstarter rewards. He understands that people want to gain access and develop relationships. Very powerful realization that is actually working