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Maybe I was unclear. To be explicit, the experimental setup was: * Draw a sample of objects (in this case, an 'object' was a set of text documents) * Apply th
by sanskritabelt 13y ago
Maybe I was unclear. To be explicit, the experimental setup was:
* Draw a sample of objects (in this case, an 'object' was a set of text documents)
* Apply the OLD and NEW treatments to each sampled object
* Show the results of OLD and NEW to volunteers (double blind, of course), get an evaluation.
And so the data I get is:
(object 1, SCORE OLD 1, SCORE NEW 1)
(object 2, SCORE OLD 2, SCORE NEW 2)
etc
So again:
* I don't have any prior knowledge of how the scores are going to be distributed
* The primary reason I expected OLD to be 'better' than NEW is because OLD had theory behind it, and NEW was an ad hoc tweak of a previously rejected treatment
* The very initial text corpus was fixed
* The objects were selected from the initial corpus through a multistep process, at least one of those steps was a stochastic optimization of an objective function
* One of the treatments was also obtained through a constrained optimization
* The initial text corpus wasn't all that large, and the samples were pretty small
So what I did was look at all observations for which OLD SCORE was different than NEW SCORE. Say there were n of them, and say that for p of those OLD<NEW. If NEW wasn't producing results that scored better than OLD, we would expect p/n to be less than 0.5, up to some uncertainty from the random sample. This is just a straight up test of a binomial parameter, so I computed confidence intervals and found that 0.5 was several standard deviations below the observed p/n, from which I concluded that NEW was better than OLD and we should switch.
(as described here: http://en.wikipedia.org/wiki/Sign_test http://en.wikipedia.org/wiki/Sign_test)
In a more responsible analysis I could have done something more sophisticated and modeled the scores as a sum of object effect, tester effect, treatment effect, fixed term, noise, etc. Given the magnitude of the sign test score, I didn't feel that was necessary.
- loup-vaillant 13y agoSo, there was no "first source of uncertainty", and you had the advantage of real-world observation and photos put together. Neat. Indeed, given the apparent massive evidence in favour of NEW, you probably didn't need to twist your brain further. Now, if we're doing A/B testing on a commercial web site, I think we should use every scrap of information available to us, and go into full Bayesian mode if at all possible: if of A and B, one is worse, you don't want to make one too many test before you figure this out. The sooner you positively know which is best, the better.