23andMe has plenty of money behind it through its investors. 23andMe has been trying to play the game of Big Supp (the "natural supplements" industry, which has

23andMe has plenty of money behind it through its investors. 23andMe has been trying to play the game of Big Supp (the "natural supplements" industry, which has billions of dollars of revenue) by trying to imply health claims that it can't back up with evidence. That's nice work if you can get it, but 23andMe doesn't have the same sweeping exemption from regulation that "natural supplement" makers have. http://www.sciencebasedmedicine.org/new-concerns-about-the-safety-and-quality-of-herbal-supplements/ http://www.sciencebasedmedicine.org/new-concerns-about-the-s...