I had a startup fail a couple of years ago, nothing big but enough to be sort of known to the local market place. After failing to raise enough capital to keep

I had a startup fail a couple of years ago, nothing big but enough to be sort of known to the local market place. After failing to raise enough capital to keep it going, I had to pull the plug, and consequently look for a job my self. This is when I realized that employers who care about the wording "failed" emphasize the same in the work place. I struggled to continue on to final interviews in every case where the employer spent more than a couple of minutes discussing WHY my startup failed, instead of discussing what we did successfully. This became super obvious when I met with people who asked what we did successfully, and really didn't care about that it failed. The hard part is to be lucky enough to meet the people that don't care that my startup failed, and who believes what I did is more important.