4 ms·
...there are many campaigns that are no longer active or have relevance. The learnings from that can be made public. Sure, that could have value. It would requ
by ScottWhigham 13y ago
...there are many campaigns that are no longer active or have relevance. The learnings from that can be made public.
Sure, that could have value. It would require a long term pre-publication plan that says, "At some point, I'm going to trash this successful campaign so that I can write a book." I don't know that you do that though, do you? If you're making $10,000/yr with AdWords, would you really trash that so you could make $10,000/yr with a book that's going to be "stale" within a year or two?
FWIW Perry Marshall's basic guide to AdWords is a good start for most people.
- rfergie 13y agoWith the recent switch over to enhanced campaigns this year I'm not even sure looking at a successful past campaign would be that great.