It isn't space efficient, but I think their business plan is based on perception of efficiency. You can see that by the way they placed the arc over the tree, w

It isn't space efficient, but I think their business plan is based on perception of efficiency. You can see that by the way they placed the arc over the tree, which gives the illusion of having more sidewalk space. What they haven't counted on is that people will lock their bikes to anything they can, and in any way possible. People will end up locking directly to the arc itself which will case insertion and removal of a bike on the arc to be problematic. This is because the front wheel needs to ride in the groove of the arc, and a lock will obstruct it. I see this product as something that non-bike people in the city offices will love because it gives the feeling that they are doing something to encourage bike use. The reality is that these racks are far more expensive than a standard inverted U, offer much less flexibility, and are less space efficient.