Not to sound curmudgeonly, but this is a completely useless blog post. He's essentially saying, "To submit your executive summary, just submit your executive

Not to sound curmudgeonly, but this is a completely useless blog post. He's essentially saying, "To submit your executive summary, just submit your executive summary, though it's better if you have a mutual friend with the person to whom you're submitting the summary." What's non-obvious about any of this?