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I think kids can be reliable tech predictors, but you have to look at the service and why the kids like it. Is it something that also translates reasonably with
by clarky07 13y ago
I think kids can be reliable tech predictors, but you have to look at the service and why the kids like it. Is it something that also translates reasonably with adults?
Facebook started with college kids, and the value seemed obvious to me at the time. I was not surprised at all that people continued to use it after college and that other adults joined when it opened up.
Snapchat on the other hand, doesn't seem to have the same kind of value proposition. The thing it seems to be used for is teenagers sending things they don't want adults to see. As a general rule, this is something they will grow out of, and not something that will spill over. I have no use for snapchat, and I'm quite confident that I never will.
Now, obviously Snapchat has a lot of users and they are sending a lot of messages, but that doesn't mean it will grow into mainstream adult usage. Lucky for them, we keep making new teenagers every day.