I've been following fashion bloggers more closely as I believe they are a huge part of the success of services like Tumblr and Pinterest. I can remember when I

I've been following fashion bloggers more closely as I believe they are a huge part of the success of services like Tumblr and Pinterest. I can remember when I first heard of Pinterest was because some blogs my girlfriend followed posted links to these new-fangled "photo pinboards" and a year later everyone was using it. I'm not saying that fashion bloggers or kids for that matter are always right but perhaps there's something about the environment in college that makes services that are catered to these people much more likely to spread (the desire to fit in, to look cool with the next new thing, etc.). On the fashion front, tastemakers will be tastemakers, as much as the HN crowd may not be the target audience, fashion/style are important to a lot of folks.