This can be rephrased as, "What's the value to you of posting on HN?" The value to tptacek can be denominated in units of "hundreds of thousands of dollars," f

This can be rephrased as, "What's the value to you of posting on HN?" The value to tptacek can be denominated in units of "hundreds of thousands of dollars," for example. I have to run -- I wish I could go into more detail with this comment. I'd talk about some other non-monetary benefits, like the ability to seek out a network, or to get feedback on weaknesses, or a bunch of other things.