Nobody is doubting spending 1% of your 100b market cap on your #2 competitor is a dumb idea. And your point is well taken, that empirically the defection from f

Nobody is doubting spending 1% of your 100b market cap on your #2 competitor is a dumb idea. And your point is well taken, that empirically the defection from fb is to Ig, which is a lot less of a problem than it otherwise would be for fb stock.