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The problem I see with Snapchat is that: a) currently no revenue, I imagine it is harder to monetize Snapchat than Facebook et al. But it is not my area of exp
by pathy 13y ago
The problem I see with Snapchat is that:
a) currently no revenue, I imagine it is harder to monetize Snapchat than Facebook et al. But it is not my area of expertise so I can give them the benefit of the doubt that they can monetize it.
b) They are one lawsuit away from blowing up. I can see a future where they get hit with a child porn lawsuit or something similar. I assume they have good lawyers but it is still a rather significant risk.
I think it was a mistake not to take one of those billion dollar deals but I have been wrong before. If they can monetize their service and avoid lawsuits it could become huge.