Disclaimer: below opinions based solely on personal experience As a "freelancer who knows how to deliver and maintain software" I easily find clients who under

Disclaimer: below opinions based solely on personal experience As a "freelancer who knows how to deliver and maintain software" I easily find clients who understand prototyping, prioritization, shipping features incrementally. As soon as I try to market myself as "software company", every conversation seems to start with – excuse my language – estimating and budgets. What's more, they ask to estimate something vague, "oh and here we do some reports, maybe with charts". I prefer estimating only small bits to inform decision at hand: do we refine the design so that it looks less "Bootstrapy" (2 days) or add referrals feature (3 days). And in my experience clients who embrace this style of work seek "freelancers".