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Don't play coy. "McRibs taste great", "Axe make supermodels hang off you", and all variations on these are textbook puffery, and you know it.
by jlgreco 13y ago
Don't play coy. "McRibs taste great", "Axe make supermodels hang off you", and all variations on these are textbook puffery, and you know it.
- KevinEldon 13y agoI agree and I think Soylent's indirect claims that all you might need to eat is Soylent are in the same league, but their direct claims aren't really anything more than you can eat Soylent safely. Their marketing is strong and deserves skepticism, like one might be skeptical of male enhancement products, but it doesn't need more regulation or oversight. The product will ship, people will use (some foolishly no doubt), and consumers will have more information to decide if they want to eat Soylent instead of McRibs or whatever.